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BA (Hons) in Business Management

Course Overview

The BA (Hons) in Business Management Top-up programme awarded by Anglia Ruskin University is designed to encourage the development of skills-set required by innovative professionals to analyse the environment, identify opportunities and make bold decisions that will differentiate their organisation from competitors, drive today’s dynamic business environment. You will learn how to critically evaluate key business models and apply them to a real-life problem at a strategic level by conducting your very own research project.

This business management degree delivers a good balance between academic and vocational content. The emphasis is on delivering a good grounding in management theory, whilst also preparing you for a successful career. It also cultivates the intellectual capacity to enable you to continue to develop and keep pace with a changing business environment

Key information

    Course name

    BA (Hons) in Business Management Top up

    Total academic credits

    120 credits

    Qualification awarded

    BA (Hons) in Business Management

    Awarding body

    Anglia Ruskin University

    Academic level

    Undergraduate (QCF_NQF Level 6)

    Study mode

    Online via LSM’s award-winning e-learning platform

    Duration

    12 months

    Tuition fees

    TBA

    Intakes

    Flexible

    Course location

    Worldwide

Academic entry requirements

Secondary Education equivalent to three GCSE’s and two A Levels AND Level 5 Advanced Diploma/Higher National Diploma OR EduQual Extended Advanced Professional Diploma in Business & Marketing Management (Level 4 & Level 5) OR 3-5 years business experience evaluated on a case by case basis) recognised equivalents)

English entry requirements

A good command of English (equivalent to IELTS 6.5 or above) or; evidence that you have been instructed and assessed predominantly in English for a significant part of your educational career

Assessment methods

Coursework and a supervised independent business research project

Progression route

Postgraduate study or Professional career

Career opportunities

Brand developer, marketing executive, brand ambassador, marketing analysis officer, public relations officer, promotion coordinator, publicity executive in marketing in private and public sectors

Modules

Stage 1: Extended Advanced Professional Diploma in Business & Marketing Management

  • Business Economics
  • International Marketing Management
  • Human Resource Management
  • Business Finance
  • Business Strategy and Entrepreneurship
  • Marketing Communications
  • Customer Behaviour
  • Operations Management

(Upon successful completion of this stage, students will receive the Extended Advanced Professional Diploma in Business & Marketing Management, awarded by EduQual, UK)

Stage 2: BA Top-up

  • Strategic Management Analysis
  • International Marketing
  • Marketing Consultancy
  • Sustainable Management Futures
  • Strategic Management in Action
  • Organisational Transformation in Practice
  • Undergraduate Major Project

(Upon successful completion of this stage, students will receive a BA (Hons) in Business Management degree, awarded by Anglia Ruskin University, UK)

 

Reasons for choosing this course

By the end of this programme, you should be able to:

  • Understand the key elements of business analysis as economic theory, enabling students to have an overall understanding of key business skills
  • Learn the important area of international business; build a platform of marketing
    knowledge and skills to give students a firm base in marketing
  • Overall understanding of the role of marketing communications in business success and specific issues involved in strategic business‐to‐business (B2B) marketing &  business‐to-consumer (B2C) market which are significant parts of the marketing industry at present
  • Understand the principles and responsibilities of other management functions, including human resources, accounting and finance
  • Show a real awareness and understanding of contemporary global business issues and the factors which affect the general business behaviour in a constantly changing global environment
  • Apply a range of theories and concepts on organisational design, structure and management in the analysis of managing employees
  • Understand and appreciate the contribution of managing people effectively
  • Have sound grasp of the basics of financial reporting (context, purposes, and
    regulatory framework)
  • Identify and apply appropriate planning and decision-making techniques to management problems involving organisational resources
  • Know the role of systems and operations management and its integration into efficient and effective running of a business, and highlights the important role of teams in organisations and their impact upon individual, team and organisational performance
  • Engage with the leadership and organisational challenges of major transformational change in organisations, communities and societies
  • Demonstrate an understanding of the importance of strategic resource capabilities of business organisations, the organisations’ strengths and weaknesses and their
    impact upon organisational dynamics

 

Learning methods

The course is delivered through blended learning which is a structured study option that uses a combination of support elements from London School of Marketing (LSM) Academic team and its partners or Local Access Point.

LSM will be responsible for course delivery, and your Local Access Point will be responsible for providing IT infrastructure and administrative support.

As a partnership’s student, you will be part a part of the academic community and you will receive the chance to interact with personal tutor in London and fellow students around the world.

 

Learning resources

The following is included for all study modes:   

  • Course materials that include structured lecture notes, practical applications with real-world examples, and case studies that challenge you to apply your knowledge
  • Assessment materials accessible through our Integrated Modular Study System (IMSS) e-learning platform
  • Access to the LS Online Community to keep in touch and share with fellow students
  • A comprehensive e-library containing recommended study texts and reference books for online reading
  • Mintel market reports, including industry reports, financial analysis and company information
  • Two complementary digital publications to support your revision

 

In addition to the above, you will also receive the following:   

  • A welcome webinar at the beginning of the course
  • Further online webinars for assignment and exam workshops
  • A dedicated one-to-one tutor to provide comprehensive support throughout the course
  • One-to-one supervision for all major project modules

 

London School of Marketing (LSM) online learning platform offers multiplatform accessibility. Therefore, LSM delivers the course straight to your smart phone, tablet, laptop or desktop and students can choose to study whenever or wherever they prefer.