Note: the example personal statement (statement of purpose) below is for guidelines only and to help you understand how to write one - do not copy any part of it. While applying to universities, write your own personal statement (statement of purpose) according to your profile for the course you are applying. Please check HERE for detailed guidelines on how to write a personal statement (statement of purpose).
I am keen to follow the DBA programme offered by the University of the West of Scotland to gain further academic progression and enhance my academic heights to next level. This accomplishments along with my current qualifications would provide me the strength to realise my career plan as a consultant for business and organisations.
From my research, I have found out that as the number of MBA holders continues to grow, the DBA qualification enables graduates to differentiate themselves in the employment marketplace and to enhance their preparedness for higher level management and consultancy roles. This has motivated me to pursue this course of higher study.
This DBA, in contrast to a traditional academic PhD, is designed to help students apply research-based thinking to business ideas, whilst deepening and broadening their understanding of professional practice. I will also develop essential research skills which will enable me to play a leading role in strategic organisational development, policy formation and evaluation at a strategic level.
The programme addresses strategic issues in professional practice globally, and places a high priority on the beneficial transfer of knowledge to the workplace. There will be a balance of intellectual scholarly enquiry with an applied problem-focused approach of direct relevance to contemporary organisation. The programme, in fact, aims to apply theory and professional practice perspectives to differing situations and work-based practice so that students are able to demonstrate their capacity to have an impact on their professional performance.
The programme also help students to develop their skills in thought leadership for organisational change and development, thereby build their capacity to address complex business problems of strategic significance through the creative and innovative application of learning. The study will help me develop my capacity to think creatively and innovatively about organisational, managerial and professional problems. It will improve my skills in making informed judgements and decisions in relation to complex issues. I will be better able to design and implement advanced level research projects and to collect, analyse and present data, evidence and arguments in academic and professional contexts.
The learning outcomes and depths are at much higher level than those I attained at my MBA study as the DBA course is one level up in the national qualification framework. While I will have the chance to gain advanced knowledge and skills from the DBA study, I will have the advantages of transferrable knowledge to bring forward from the MBA study where I have studied few modules similar to the 1st year modules of the DBA course. I will be able to complement the learning and contribute more for better performance and outcomes. I will enjoy the study more than others because I will be exploring in familiar learning zones with prospects for greater achievements.
With my achievements of DBA qualification, I will be a transformed individual equipped with professional skills, thorough knowledge, and competitive edge to open my career – my aim is to engage myself in the consultancy of different business and organisations. In the long run, I plan to have my own business consultancy firm and research based company. I am confident, this great degree would give me the perfect platform to run towards the success line.
The UWS London campus gets a bonus point for my choice as the learning can be more complemented from the surrounding business and organisation that provide opportunities to experience how things happen in real world, in practice. UWS is one of the leading universities in the UK offering this course full time. The university has crafted the curriculum and the learning targets to align with contemporary business and organisational needs. The learning goals have been designed to provide applied skills alongside research competencies. Gaining this DBA qualification, would be a great educational achievements for building my professional career and its development.